Google is rolling out contextually targeted cost-per-click (CPC) based “YouTube Promoted Videos in AdSense ad units,” in English to U.S. publishers. Promoted Videos include movie trailers, product demos, and almost any kind of YouTube video promoted by their creators. Promoted Videos feature a thumbnail image with three lines of text, and when clicked, will bring the user to watch a video or view a channel on YouTube. Ad formats: 300x250, 336x280, 728x90, 250x250, and 200x200. Just like other ads, Promoted Videos compete in our standard ad auction, so they'll help drive up competition among advertisers bidding to appear on your pages. When a Promoted Video wins the ad auction, it'll be shown alone in one of the eligible ad formats.