Microsoft Bob 'many lessons'

Monica Harrington, who worked on Microsoft Bob, made a post The lessons of Bob “Confession moment: I usually think twice before telling people that. Is there any other tech product that has generated more *unintended* laughter? In the right context, just saying the word "Bob" is a punchline. If you doubt this, take another look at the […]

Monica Harrington, who worked on Microsoft Bob, made a post The lessons of Bob “Confession moment: I usually think twice before telling people that. Is there any other tech product that has generated more *unintended* laughter? In the right context, just saying the word "Bob" is a punchline. If you doubt this, take another look at the video Microsoft released on "Bill's Last Day."” In an innovation context, Bob had many lessons - not just for Microsoft but for anyone with a dream of building and launching software:

“Consumers don't care about strategy. Corporate customers do because if they're investing big dollars over many years in a product, they want to know that it will continue to evolve in ways that are beneficial to the organization. In the corporate market, selling a vision is huge. By contrast, selling a vision to consumers is pointless. The key question they want answered is, "Does it make my life better today?" (BTW, I suspect Bob 3.0 had potential to be great.)”