An executive at Intel Technology Summit in San Francisco, described the imminent mobile future, including a major refresh of Netbook silicon, better-designed "ultrathins," and turbo-powered high-end laptops. Intel's new "Pine Trail" Atom silicon’ll collapse most of the core chips onto one piece of silicon, improving the power efficiency and boosting performance. "There’ll be integrated graphics inside the same (processor) core so you get better performance," said Mooly Eden, describing how the graphics processor and main processor will be grafted onto the same chip--an Intel first. The segment above Netbooks is ultrathins. These sleek, sub-$1,000 laptops should appear in greater varieties from more PC makers later this year, according to Intel--about the same time Windows 7 hits the streets. Aesthetics’ll be crucial. "You can't sell a keyboard and a screen," Eden said, describing the ideal ultrathin laptop design. "You have to sell something that somebody will desire. We need to go beyond the great CPU, great performance...to something that a normal consumer can look at say 'I want that.'"