Apple game console by 2013, Analyst

It's "natural" that Apple could convince a large number of iPod and iPhone gamers to buy a game-enabled AppleTV, similar to the way it has drawn users to the Mac platform through the iPod. However, it’ll not be a full-blown gaming machine like Microsoft's Xbox 360 or Sony's PlayStation 3, but that it’ll instead be more Wii-like." We'd get […]

It's "natural" that Apple could convince a large number of iPod and iPhone gamers to buy a game-enabled AppleTV, similar to the way it has drawn users to the Mac platform through the iPod. However, it’ll not be a full-blown gaming machine like Microsoft's Xbox 360 or Sony's PlayStation 3, but that it’ll instead be more Wii-like." We'd get cool stuff like World of Goo or Geometry Wars," said Michael Pachter of Wedbush Morgan, "but probably not super cool stuff like Gears of War until they bought a few developers."  "The 'Trojan horse' is that the device would be an Internet access hub, and that they could then sell movies and other products," Pachter continued. "What Apple cares about is getting into the living room, and an Apple TV with games has a higher likelihood of succeeding than an AppleTV without."