YouTube launching “Call-To-Action Overlay” ads

YouTube is launching a new ad type called “Call-To-Action Overlay” ads that basically allow you to add a link to a third-party site. The ad is a transparent background with an ad description and link to any site you want. This new ad type is reportedly launching at https://ads.youtube.com/. It is interesting to note that the small vertical line in the YouTube play bar is where the ad starts to display.