MTV in its developers blog post annouced that: “Going forward we'll no longer be making our embeddable video player directly available to third-party developers. Specifically, starting in early March the <media:content> nodes, which contain our embedded player, will no longer be published in any returns. We'll also be updating our returns to include links to our videos on the new MTV Music site. The <media:player> node will now contain these links. We apologize if this alters how you use the API. We hope that with this early notice you'll have time to update your application code.”

Source:→ TechCrunch