Intel and Adobe Systems announced that they're working to adapt Adobe's Flash media technology, widespread on PCs, to work in TV-focused devices. The two companies will work on fine-tuning the Flash Player and Flash Lite for Intel's Media Processor CE 3100. The goal is for Intel to ship the first CE 3100 chip with Flash Lite support before the middle of this year.

A Flash-CE 3100 combo would give consumers a better viewing experience of Web-based and other videos via digital TVs, Blu-ray Disc players, cable set-top boxes, and audiovisual devices, the companies said.

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