THQ and Microsoft's Massive Inc. sign a Game Ad Deal

Massive Inc., a wholly owned subsidiary of Microsoft and a leading network for video game advertising, and THQ Inc. announced a global, multiyear deal naming Massive as the exclusive, dynamic, in-game advertising partner for THQ's upcoming game titles on the PC and the Xbox 360 video game and entertainment system. Full Article

Massive Inc., a wholly owned subsidiary of Microsoft and a leading network for video game advertising, and THQ Inc. announced a global, multiyear deal naming Massive as the exclusive, dynamic, in-game advertising partner for THQ's upcoming game titles on the PC and the Xbox 360 video game and entertainment system.

Full Article