Google AdWords Quality Score Updates

Google AdWords has announced two changes designed to enhance Quality Score calculation and rank ads. The first change helps better evaluate the precise quality of an ad - regardless of its position on the page. The second change improves how an ad is promoted to positions above the search results.

Google AdWords has announced two changes designed to enhance Quality Score calculation and rank ads. The first change helps better evaluate the precise quality of an ad - regardless of its position on the page. The second change improves how an ad is promoted to positions above the search results.