Microsoft’s operations chief took it personally when one of the company's biggest accounts was threatened by Google. Hundreds of workers at Procter & Gamble Co. were testing Google's e-mail, word-processing and spreadsheet programs as potential replacements for Microsoft products. It would have been an unprecedented loss. So Kevin Turner flew to Cincinnati in July, spent a day wooing P&G Chief Information Officer Filippo Passerini and left with a bigger three-year contract.
Back in Redmond, Washington, there wasn't much time to celebrate. Turner is fighting more skirmishes as Google and Larry Ellison's Oracle Corp. try to eat into Microsoft's $35 billion corporate-software franchise.