Facts about Google and Yahoo! advertising agreement

Google has put up a new website to provide more information on their advertising agreement with Yahoo! set for Oct’ 08 launch and releated misconceptions. The website offers facts about the deal and why it is good for consumers, advertisers and publishers. Here are the facts: This is a non-exclusive deal that will strengthen Yahoo!. Ad prices will continue […]

Google has put up a new website to provide more information on their advertising agreement with Yahoo! set for Oct’ 08 launch and releated misconceptions. The website offers facts about the deal and why it is good for consumers, advertisers and publishers. Here are the facts:

  • This is a non-exclusive deal that will strengthen Yahoo!.
  • Ad prices will continue to be set by competitive auction.
  • The deal is win-win for consumers, advertisers and publishers: more and better ads.

More info: Facts about the Yahoo-Google