Microsoft Advertising for Windows Live for Mobile and Live Search for Mobile announced

Brian McAndrews, Senior Vice President for Advertiser and Publisher Solutions made a couple of announcements at Advance08, including a new brand name, Microsoft Advertising, and a new logo, which amazingly enough seems to fit into an overall scheme of recent logos.     In addition to announcing the rebranding of Microsoft’s various advertising services to “Microsoft Advertising”, McAndrews […]

Brian McAndrews, Senior Vice President for Advertiser and Publisher Solutions made a couple of announcements at Advance08, including a new brand name, Microsoft Advertising, and a new logo, which amazingly enough seems to fit into an overall scheme of recent logos.

   

In addition to announcing the rebranding of Microsoft’s various advertising services to “Microsoft Advertising”, McAndrews announced the availability for marketers to be able to place banner advertising on Windows Live Messenger and Hotmail for Mobile properties.  Available in France, Spain, the US, and the UK, ads on Hotmail and Messenger in the US for example, would reach some 25 million mobile users of Hotmail and Messenger.  Plans are also being readied for keyword ad placement in Live Search for Mobile.

Source:→ Liveside