February 15, 2008
5:36 pm
Microsoft is working to consolidate all of its consumer-focused marketing in its Platforms and Services division. The ultimate, anticipated result: Microsoft will have a more cohesive branding story and sales approach across for PCs, phones and the Web.
That’s one of several tidbits from the internal Microsoft reorg e-mails from CEO Steve Ballmer, Platforms & Services President Kevin Johnson, and newly minted Senior VP of Search, Portals and Advertising Satya Nadella. Om Malik (of GigaOM fame) posted all three of the internal e-mails, in their full glory, on February 14, the day Microsoft announced its latest reorg.
Microsoft, Apple, Halo, Microsoft Products, Branding
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