October 23, 2007
3:10 pm

Just in time for holiday, Microsoft Corp. today released a new Xbox 360® console that delivers games and content to everyone in the family for an incredible value of $279.99 (U.S. estimated retail price)*.

Available in stores beginning today, Xbox 360 Arcade console is the first Xbox 360 console to include five family-friendly games, a wireless controller, a high-definition multimedia interface (HDMI) connection to enable high-definition output if desired and 256 MB of memory useful for storing games and entertainment content. At $279.99, the Xbox 360 Arcade console will include five best-selling games: “PAC-MAN Championship Edition� (NAMCO BANDAI Games America Inc.), “Uno� (Carbonated Games), “Luxor 2� (MumboJumbo), “Boom Boom Rocket� (Electronic Arts Inc.) and “Feeding Frenzy� (Sprout Games).

“As families gather together this holiday, it’s the perfect time to launch a new low-priced, high-value Xbox 360 that plays games, TV shows and music for everyone to enjoy,� said Jeff Bell, corporate vice president of global marketing, Interactive Entertainment Business at Microsoft. “In addition to offering an incredible all-in-one package for families to get right into the fun, the Xbox 360 Arcade system features the industry-leading Family Settings, which allow parents to control what their kids are watching and playing — and we know how important that control is to families around the world.�

Full Press Release

Microsoft, Xbox, Xbox 360, Games Console, Press Release, Launch

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