Google today promoting energy conservation event called Lights Out San Francisco, if you’re visiting Google.com from San Francisco today, you might see it showing a black background color with the text “We’ve turned the lights out. Now it’s your turn.”

Google in an explanatory page say they’re doing this as “a gesture to raise awareness of a citywide energy conservation event called Lights Out San Francisco.”

"Given our company's commitment to environmental awareness and energy efficiency, we strongly support the Lights Out campaign, and have darkened our homepage today to help spread awareness of what we hope will be a highly successful citywide event," says Google in a page set up for the event.

Google also explains that, contrary to other opinions, permanently changing the background to black would not save energy. "To the contrary, on flat-panel monitors (already estimated to be 75% of the market), displaying black may actually increase energy usage."

Source:→ Google Blogoscoped

Google, Lights Out San Francisco, Energy Saving, Green Environment