September 5, 2007
4:06 pm

Apple Beats Microsoft to WiFi Music Store, you know, here's the kind of thing that REALLY irritates me about Microsoft. They've had Smartphones out for years. They've had a music player ecosystem out for a while too. And they were the first major company to have WiFi built into a music player, with music sharing. So why in the HELL did Apple just beat them to the punch with a WiFi music store? They just released EXACTLY what I envisioned for the Zune by introducing the iTunes WiFi Music Store, and making access free from any Starbucks with a T-Mobile Hostspot.

But Microsoft, all is not lost. You can still come out ahead in this game, and here's how I think you should do it:

  • Make buying songs over WiFi as easy as Apple has. You guys have more clout than Apple... make it happen. You did the free T-Mobile thing for Windows Vista, there's no reason why you can't do it with the Zune, and then you'd hit all the airports and other T-Mobile locations that aren't in a Starbucks.
  • Bring all the TV Shows and Movies from Xbox Live Marketplace on to Zune Marketplace. If I buy a movie on my 360 I should be able to watch it on my Zune.
  • Build a Zune Marketplace add-in for Vista Media Center. I don't want to download shows at the endpoint of my network, I want it on the hub, and that hub is my Media Center PC. I want to be able to stream those movies to any Extender in the house (when you decide to release the V2 Extenders, of course).
  • Bring the Zune software to Windows Mobile 5 & 6. There's absolutely no reason you guys can't let me turn my Samsung i730 phone into an EVDO-enabled Zune. No reason. Just get off your butt and do it.

Apple, Music, Music Store, Wi-Fi, iTunes, WiFi Music Store, Music Player, Smart Phone, Microsoft

Source:→ windows-now

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