Microsoft Closed $6 Billion Buyout Of aQuantive
Microsoft has closed its $6 billion buyout of Seattle online advertising company aQuantive.
With the deal, Microsoft hopes to leapfrog Yahoo and challenge Google in the online advertising business.
Microsoft believes it has cleared away some worries about how to stay profitable during the shift from desktop programs toward applications delivered over the Internet.
AQuantive includes Avenue A/Razorfish, a Web design and online advertising agency.
With aQuantive, Microsoft is planning broad range of advertising offerings from multimedia and display ads to mobile, video, Internet television and video games.
Microsoft, aQuantive, Buy, Acquisition, Deal, Corporate News, Microsoft News
Source:? KIROtv.com
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Pingback from 1Microsoft MSN Mobile Advertising Launched » D' Technology Weblog: Technology, Blogging, Tips, Tricks, Computer, Hardware, Software, Tutorials, Internet, Web, Gadgets, Fashion, LifeStyle, Entertainment, News and more. says:December 10th, 2007 at 3:44 pm
[...] mobile sites using technology gained by the acquisition of ScreenTonic in May 2007, as well as the aQuantive deal. Intial advertisers at launch are Paramount Pictures, Jaguar and Bank of America - Phil Holden [...]
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