Google AdSense Revenue Info

Over at Search Engine Roundtable, Barry Schwartz points to a Webmaster World thread which compares the Google AdSense information from each of Google’s quarterly earnings reports dating from Q4 2003 until Q1 2007. The comparison shows a dip in total revenue share for Google AdSense publishers from Q3 2004 until Q3 2006, then a sharp […]

Over at Search Engine Roundtable, Barry Schwartz points to a Webmaster World thread which compares the Google AdSense information from each of Google’s quarterly earnings reports dating from Q4 2003 until Q1 2007.

The comparison shows a dip in total revenue share for Google AdSense publishers from Q3 2004 until Q3 2006, then a sharp increase in Q4 2006 and Q1 2007.

According to the comparison, Google AdSense revenue sharing is at its peak since the introduction of Google’s contextual advertising network.

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Why the increase? It could be because of many factors including:

  • Higher quality of publishers & partners
  • More strategic partners with negotiated revenue share
  • Higher share due to competition at YPN, Federated Media and other ad formulas
  • The introduction of image and video advertising in Google AdSense

Source:→ SEJ

Google, AdSense, Quatuerly, Revenue, Earning, Information