Click-to-play Video Ads for AdWords

We're very excited to announce the release of click-to-play video ads on the content network. Here's Bismarck, from the Video Ads team, with the details on this new feature:

In the coming days, we will be adding click-to-play video ads to the line-up of text, Flash and image ad formats currently supported by the Google content network. At launch, video ads will be available to AdWords advertisers in the US, Canada and Japan - but we plan to roll them out to other regions shortly.