Facebook's share the statistics of the App Center, which is now available to the over 955 million people, and that give people a central place to discover high-quality social apps on the web and through Facebook's iPhone, iPad, and Android apps.
- App Center is now the second largest source of installs for apps and games on Facebook. "Over 150M people used the App Center in the past month, and it's driving 2.4 times more installs than the old apps and games dashboard," facebook revealed.
- Users that install an app from the App Center are 35% more likely than the average user to return to the app the following day and 17% more likely to return within a week.
- App Center is helping make small and medium sized developers more successful with Facebook. "It generates over 30% of the total installs for many high quality web apps, and some social iOS and Android apps are receiving thousands of additional mobile installs every day," company said.
Facebook says, they're improving App Center reporting in App Insights. Meanwhile, developers can measure App Center installs using the fb_source parameter: fb_source=appcenter.
In other news, Facebook today made it easier to find "sample apps." To this end, the company has launched a new "samples and how to docs" page that walk you through the basics of integrating with Facebook on major platforms, including iOS, Android and the web.
You can also get answers to common questions like "How do I get started?" and "How do I build advanced features into my app?"
You can access, sample apps page here.